Collecting information is the initial step in the design process. It is during this phase that ImageAppeal designers get to know your business, your objectives and your brand. We strive to give our clients the best result possible. At ImageAppeal, we involve our clients in the design process to make sure everything is done according to their specifications. Being a two-way process, the client must also do their part, they must find out the best way to attract their audience’s attention. On the other hand, ImageAppeal designers must find the most effective way of conveying the client’s message.
Purpose: What value will the site offer to the audience? What is the site intended to achieve? Do you want to market your products or promote a service?
Goals: What are the measurable goals that you want the website to achieve? Two of the most common goals are to share content or make money.